Thursday, February 23, 2017

How To Look Younger

Our research began with medical journals. The common denominator was always collagen. The building block for skin and a natural protein, collagen deteriorates with age. That means sagging skin and wrinkle formation. But there are collagen sources that you can eat to compensate for the deterioration.
We needed to find out if the collagen consumption had an impact and found several medical studies to confirm it does:
  • The first showed that collagen improves skin hydration and impacts ageing
  • The second showed that oral intake of collagen reduced skin wrinkles
  • The third showed a positive impact on skin health and cellulite in women aged 24-50.
We continued the skin health discussions with our Naturopath, Reece Carter, and his thoughts were consistent with the journals.
“Collagen is the magic ingredient for skin firmness and elasticity. If you want to stop the clock on skin ageing, then consuming this potent protein – along with plenty of anti-oxidant vitamin C – is key.” – ANTA Reece Carter
Reece brought to our attention that without vitamin C, collagen supplementation won't be as effective. It’s a critical part of collagen synthesis. Not to mention that vitamin C is anti-ageing in its own right. It neutralises the free radicals that accelerate ageing and it also reverses the harmful effects of UV exposure.
The highest sources of vitamin C on the planet are Camucamu (or Camu Camu) and Kakadu Plum (or Gubinge). Camucamu, a Peruvian fruit, has 12 times your daily vitamin C needs in just one teaspoon!
We tried to find a collagen product in the world that had vitamin C and we couldn’t find it. So we created one.
The highest quality collagen we can find is marine. The fresh water fish is odourless and flavourless. We paired that up with Camucamu, local Kakadu plum and the superfood Lucuma, which is rich in B vitamins, fibre and has a subtle sweetness.
It took us over six months to develop the packaging and source all of the international ingredients and we’re thrilled to bring it to market. Forever Young beat out Turn Back Time and a couple of other muscial references.

It is only natural for people to want to look younger. They have gone to great lengths to accomplish this goal. However, some remedies designed for this purpose have proven to be considerably more effective than others. As far as anti-aging remedies are concerned, collagen has developed into one of the most popular in the world. There are many reasons for this. First of all, it is preferable to many other anti-aging remedies because you do not need to introduce a foreign substance into your body. Collagen is a type of protein that can be found in every tissue and organ of the human body. Here is some info about using collagen for skin care and anti-aging.

What is the purpose of collagen?
It helps with the creation of the matrix that is responsible for sustaining the structure of the human body. However, its primary purpose is to make sure that the cartilage, skin and tendons of the body are sustained. The structures of these three things all have elasticity provided to them by collagen. Skin will have a much better chance of retaining its suppleness if the levels of collagen in the body are maximized. There are currently 29 different varieties of collagen that medical science has been able to identify so far.

What role does collagen play in the health of your skin?

The most ideal type of collagen to use for the purpose of a skin supplement is Type 1. It has been proven beyond the shadow of a doubt that collagen is the main factor when it comes to the elasticity and strength of human skin. As people age, the amount of collagen found in their skin decreases significantly. This will inevitably lead to the appearance of wrinkles. Fine lines can also start to appear as people age. The skin becomes much less supple and smooth than when the person was younger. However, the introduction of additional collagen into an older person’s body has proven to be an effective way to significantly reduce the appearance of current wrinkles and lines. It can also stop new wrinkles and lines from forming.

Absorption, supplements and peptides

Human skin is not able to absorb collagen. Because of this, supplements have become a very popular way for people to increase the level of collagen in their body. Porcine and bovine were the two most popular sources of collagen used in supplements. Unfortunately, both of these have difficulty being absorbed into human skin. The good news is that there have been significant advancements in recent years in terms of the supplementation of collagen. The breakthrough came in the form of peptides. The most effective of these has been fish collagen peptides. The studies that have been performed on fish peptides have conclusively shown that they have a very high rate of absorption after they are consumed. Because of this, the people who were being studied demonstrated synthesis of new collagen fibers. As you might expect, their skin appeared much younger as a result of these things.

As collagen is a protein, its building blocks are amino acids. Amino acids are produced when the protein we eat, such as meat, fish and dairy products, are broken down. These amino acids are then rebuilt into other proteins such as wound healing, muscle repair or collagen. However, collagen production decreases with age, which causes weaker connections. This is why skin become more wrinkly and joints become less stable."

When you take into account the fact that 75% of our skin is made up of collagenand, from the early age of 20, we lose around 1.5% of this a year, you can appreciate that it's a pretty big deal.

Nikki Cooper, the founder of Inner Me, which produces supplements including marine collagen based Pro Beauty capsules, says that it is this desire to stay young that is keeping the nutricosmetics industry (set to be worth approximately £4.8 billion by 2020) booming.

"For the ageing woman I can see that there will soon be a time when we will see an 'inside out' skincare regime being as popular as a topical skin care regime. We are a generation becoming obsessed with retaining youthful toned skin and will do anything to achieve this and if diet and supplementation works, then success will follow."

 At face value, the idea of making skin healthier from within makes sense. We've all heard the time-old tale that a balanced diet and plenty of water is key to healthy glow. But do these products actually have a visible effect on your complexion? Elena, along with many others, is skeptical.
"There is no robust supporting evidence. In theory [collagen supplements] would reduce wrinkles, but there is no concrete proof for this so you can't really make that claim."
 A 2014 study showed that only 15% of subjects taking the Pure Gold Collagensupplement over 60 days had fewer facial lines and wrinkles, and researchers conceded that this could have been down to external factors rather than being the effect of a collagen boost.

Indeed, Nikki admits that the question of collagen visibly improving skin remains murky.
"As to whether there is conclusive proof that ingesting collagen actually leads to increased collagen in the skin, there was a little debate in which the British Skin Foundation did assert that eating collagen did not benefit the skin. However, according to the October 2008 issue of Archives of Dermatological Research, it was said that consuming collagen may increase the body's overall production of collagen, thus promoting skin health. It is quite a subjective matter as we all have different skin make-ups and different diets, which of course has an effect on what results we will see. The general rule of any supplements however is that you need to take them for 2 months before you can feel or see any significant benefit."

It may be that these supplements work for you, but if you're not willing to waste time and money on a gamble that might not pay off, there are some easy diet and lifestyle changes you can make in order to keep your youthful looks.

The alternatives

In the face of these supplements not having the desired effect, skincare expert Cherry Woods says our best option is to coax our skin into producing collagennaturally. This, as with so many things, starts with your diet.
"Reduce sugar intake diet to limit the glycation process and step up your Vitamin C intake, which will assist in stimulating collagen production. Our skin is constantly fighting free radical damage during exposure to high levels of stress, pollution and processed food, and this damage causes harm to collagen. In order to fight this damage and protect your collagen, eat foods that are rich in Co-enzyme Q (such as mackerel fish) Vitamin E (such as almonds) and plenty of Vitamin C (such as citrus fruits)."
While we can't avoid getting older, accelerated collagen degradation is also hugely influenced by environmental factors. Aside from your diet, Cherry also suggested a number of lifestyle changes you can make to preserve your natural collagen source.

Smoking is never a good idea, and it's no secret that it's particularly bad for your skin. This is because many of the chemicals present in tobacco smoke damage both collagen and elastin in the skin, whilst nicotine narrows the blood vessels in the outer layers of the skin. This results in deeper wrinkles and a dehydrated complexion – not a look anyone's going for.

Ultraviolet rays in sunlight cause collagen to break down at an increased rate, damagingcollagen fibers and inducing the accumulation of abnormal elastin. This in turn leads to the production of an enzyme that can also break down collagen, so all in all it's a good idea to stay sun safe if you're wanting to save your skin. Remember, even your computer is emitting low level UV rays, so try and make sure that your daily cosmetics include SPF.
Autoimmune disorders

Autoimmune system disorders cause abnormally low activity or high activity of the immune system. Some autoimmune disorders cause antibodies to target and weaken collagen, meaning you'll be losing even less of the stuff than you were before! Ok, we know this isn't really a 'lifestyle change' you can make, but it's quite a fun fact.

adding collagen to your coffee make you look younger?

People start looking for ways to look younger from the moment they reach puberty.

From one ounce creams that cost upwards of $1,000 a bottle to botox and face yoga, people want their skin to be soft as a baby's butt.

Collagen is a protein in our body that loses its elasticity over time, creating those pesky crow's feet and laugh lines as we get older.

Now, according to, people are adding it to their coffee in hopes of getting clearer, younger skin.

Now, according to, people are adding it to their coffee in hopes of getting clearer, younger skin.

Collagen is already in a lot of beauty products, but people who use it in their coffee claim that it doesn't just add a protein to their day and help with sore joints, but that it has also helped them look younger.

There isn't much research to back up those claims but the little there is shown that people who took a collagen supplement every day for eight weeks saw a 20 percent reduction in wrinkles.
Yes, please! Let's get more data on this!

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